Inspiration and ground breaking energy is moving across the conference room today as McCann Worldgroup Global & regional leaders converge in one place to share experiences, worldwide trends and discuss the great future that lies ahead. The three-day McCann Worldgroup Africa Calling Conference is in full swing. There is one clear goal for this conference; to leapfrog and elevate McCann & it’s affiliates clients’ brands.
A first of its kind, the Africa Calling Conference denotes the coming together of global delegates with a sole purpose of networking & sharing rich content for the greater good. The opportunity to get better acquainted has been aptly presented, thereby opening doors to efficient business engagement with a focus on creative & digital advertising.
The line-up is well assembled with participants from New York (US), London (England) & throughout Africa. Fraser Lamb, the CEO & Executive Chairman of McCann Worldgroup Africa is first to go on to the stage.
Next in line is Jack Leslie, the Chairman of Weber Shandwick, a leading global communications and engagement firm. He is a renowned communications strategist, political consultant and international development activist. He was appointed by President Obama as the Chairman of the Board of Directors of the U.S. African Development Foundation in 2009.
Luca Lindner, President of McCann Worldgroup, addresses and takes the stage in an inspirational talk about branding & McCann’s rich understanding of it.
Team Dicomm McCann, led by Herbert K. Marowa (GCOO), Charles Mutemera (MD), Rutendo Njikizana (CD), Chengetai Madondo (Head of Digital) & Thandiwe Nyakunu (Head of Client Services) shared their experiences & areas that need to be looked into for the purposes of bettering the advertising industry.
The Africa Calling Conference promises to be simply breathtaking. We look up to fresh thinking, changing mindsets and continuing to explore new ways to successfully drive our client’s brands forward.
After this eye-opening experience, things will never be the same for Dicomm McCann managed brands. Watch this space for more details …