November 2016, a seed was planted in the ground, when Seed Co (The largest seed company in Africa) invited us among a number of leading agencies to pitch for the account. The task was a great one and required an agency with stamina and representation in at least 10 African markets, thanks to our partnership with McCann we were up for the challenge.
Working very closely with McCann World Group, we have nurtured our seed, attending nerve wrecking presentations in Harare and Jo’burg, working and re-working, until finally, a shoot pushed through and now we are proud to say our efforts have paid off.
We are now the official agency behind Seed Co, the African seed company and we are humbled but oh so ready to take on Africa and the world as we continue to grow the brand. Watch out world, here we grow!
